ELVERKET

After selling my event agency, I thought I was done building companies. It turned out I was simply waiting for the right project. Then it appeared and I couldn’t resist.

Dramaten moved out. We moved in and created Stockholm’s newest cultural destination.

At Elverket, we’re lowering the barriers to culture. Here, you’re never just a spectator, you become part of the experience. Surrounded by 1,094 square metres of immersive digital projection, you’ll step into something unlike anything else in Scandinavia. Whatever we choose to show, our ambition is always the same: we want you to feel it, not just see it.

As Chief Commercial Officer at Elverket, my role is straightforward: to make sure the business is commercially successful. That means everything from developing our events business and strategic partnerships to creating a food and beverage offering that both enhances the visitor experience and makes commercial sense.